Voice search is also becoming mainstream. It lets customers search for items without the need for a laptop or phone. AI analyzes voice searches using NLP to figure out what the customer is asking for. More and more homes are equipping voice activated assistants without screens. To reach those customers, ecommerce stores will have to incorporate voice search.
Customers can shop without computer or phone
NLP helps analyze customer questions
Multivendor marketplaces like eBay are using image search with great success. Shoppers can share a picture of an item via social media, phone pic, or image URL into the eBay search bar. They then get product results that match the image. Powerful AI uses color, shape, and size to determine products that best match the shared image.
Shoppers can search by sharing a picture
AI matches the image to products for sale